Idad Al Daima builds simple tools with AI working in the back end, so Saudi teams get more done and keep their knowledge in their own hands.
AI should work quietly in the back end: organising, following up and remembering, while people stay in front doing the work only people can do.
We build for Saudi teams first. Arabic by default, made for how work really happens here, and designed so a company's data and know-how stay at home.
Tools that work in Arabic as naturally as in English.
Designed, built and supported locally, for local needs.
AI takes the routine so teams can focus on what matters.
Two ideas that share one goal: putting AI to work for Saudi teams.
Managers send a voice note or a message. WAW turns it into clear tasks, sends each one to the right person, follows up during work hours and reports progress back. The team needs nothing but WhatsApp.
Visit yallawaw.comOur next project gives each company its own AI. It runs on local infrastructure, learns from the company's own knowledge, and keeps its data inside the Kingdom, without depending on outside platforms for its most valuable information.
The shift is already under way. These are the trends behind our work.
of people online in Saudi Arabia use WhatsApp, the Kingdom's most used app.
Source: CST, Saudi Internet Report 2025of internet users in the Kingdom already use AI tools.
Source: CST, Saudi Internet Report 2025expected boost to Saudi Arabia's economy from AI by 2030, about 12.4% of GDP.
Source: PwC Middle East estimateof companies worldwide plan to run their own sovereign AI and data platform within three years. Only 13% do today.
Source: EDB survey of 2,000+ executivesSaudi teams will run their daily work through AI assistants and run AI on their own terms. We are building the tools for that future.
Interested in WAW, our local AI project, or working together? Send us a few lines.
info@idad.com.sa